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Kalakari India (KI) is a social impact clothing brand. The brand is aimed to find online and non-traditional marketing channels for the Handloom, Handicraft for the artisans, weavers, Hand block printers, painters, and traditional art, cloths, and weave makers of Indian Subcontinent. We do not act as the middleman, we act as enablers to partner with the brand story of the craft maker and aim to transform communities and lives.We at KI, celebrate the handloom and handicrafts. We are very much intrigued by the beauty of the traditional dyeing and printing and preserving the tradition of the cloths through the traditional ways. May it be a hand weaved cloth or a handloom knot, passed on from one generation to another, or a block printing technique using colors made of vegetables, flowers, or a dyeing technique using multiple mud layers and leaves.